The sectioning is doing more work here than the color is. Helena works from a single point at the crown and cuts partings outward in sharp points, so the head divides into triangular wedges rather than the horizontal slices most vivid placements use. Each wedge takes one shade. The canopy that covers everything when the hair is down gets twisted up and stays blonde.
The points are the reason this works. A horizontal slice puts a hard horizontal line between two colors, and a hard line between pink and blue is exactly where the eye catches. A star puts the boundaries on the diagonal instead, so as the hair falls the wedges overlap each other and the transitions land in different places down the strand.
Keep the wedges clean. Pink and blue feathered together on wet hair make grey, every time. Let the blow dry do the blending.
It also gives the look two modes. Hair down, silvery blonde with a flash of pink. Hair moving, the whole star shows. This is the placement that gets a hesitant client to yes.
Below: the placement seen from the side, then down on the crown where the wedges radiate out from a single point, then the iron that melts the edges together.